Selling

Customer Experience “Our company mission is to help people experience the joy of food” – Scott Porter What comes to mind when you think about customer experience?  Do you think [...]

Customer Validation Throughout this season of SalesFounders, we have covered many themes that exemplify winning startups: Leveraging domain expertise, validated learning, mentorship, and [...]

Customer Validation Most entrepreneurs acknowledge the importance of customer validation. Few, however, are as curious or relentless in the pursuit of customer feedback as Whitney [...]

sales growth Justin Edwards is the VP of Sales Practice at Mercato partners. His focus is optimizing and accelerating sales performance within each of their portfolio companies. Leveraging his [...]

Win-loss analysis Knowing why you win and lose deals might be the most valuable information a company can have. Unfortunately, 60% of sales professionals are wrong about why they win and lose [...]

Sales Pitch Michelle Weinstein, also known as The Pitch Queen has leveraged an exciting sales career, and an entrepreneurial rollercoaster to refine a skill that has become her secret weapon [...]

sales gap “More than 90% of startups fail, due primarily to self-destruction rather than competition.” The Sales Gap is perhaps the most daunting stage of entrepreneurship. Most [...]

Direct to Consumer “Nobody want’s to be sold anymore.” With so many products and solutions competing for our attention, buyers want simple solutions from people they know like and trust. [...]

Direct to Consumer Ace Marks is a brand of handcrafted Italian dress shoes that has leveraged a direct to consumer sales strategy to disrupt one of the most established industries. In the past [...]

product validation Roy Morejon is the President of Enventys Partners, a full-service product launch agency that has created more than 450 brands, 65 companies, and made over $1 billion for [...]